How frequently should a brokerage update the Do-Not-Call Registry?

A brokerage should update the Do-Not-Call Registry every 31 days to ensure compliance with regulations designed to protect consumers from unwanted telephone solicitations. This requirement is set forth in the Telephone Consumer Protection Act (TCPA) and the Telemarketing Sales Rule (TSR), which mandate that telemarketers must regularly check the registry to avoid contacting numbers that have indicated a preference not to receive these calls.

By updating the registry every 31 days, brokerages can maintain an accurate understanding of which numbers should be excluded from their calling lists, helping to avoid violations that could lead to significant fines and legal consequences. This regular checking not only ensures adherence to legal requirements but also fosters good customer relations by respecting consumers' privacy preferences.

Other options suggest different timeframes that do not align with the established regulations for updating the registry, making them unsuitable choices for ensuring compliance.